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Here’s what happens with Amazon returns: Most people think Amazon “destroys” a return; it’s gone forever. That’s not true. They don’t throw it away. They shrink-wrap it, put it on a pallet, and auction it off to the highest bidder. And guess what happens next? Some reseller buys it and flips those returns on eBay or another marketplace, selling our product as “new.” That kinda sucks and destroys the brand’s integrity Because when a customer gets a defective product, they don’t care who sold it.
1:40
Here’s what happens with Amazon returns: Most people think Amazon “destroys” a return; it’s gone forever. That’s not true. They don’t throw it away. They shrink-wrap it, put it on a pallet, and auction it off to the highest bidder. And guess what happens next? Some reseller buys it and flips those returns on eBay or another marketplace, selling our product as “new.” That kinda sucks and destroys the brand’s integrity Because when a customer gets a defective product, they don’t care who sold it.
20.3K views9 months ago
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